{"id":5174,"date":"2018-06-30T08:12:36","date_gmt":"2018-06-30T07:12:36","guid":{"rendered":"http:\/\/psoecanarias.com\/web\/?p=5174"},"modified":"2018-06-30T08:53:09","modified_gmt":"2018-06-30T07:53:09","slug":"el-consejo-de-ministros-nombra-al-canario-hector-gomez-maximo-responsable-de-turespana","status":"publish","type":"post","link":"https:\/\/psoecanarias.com\/web\/el-consejo-de-ministros-nombra-al-canario-hector-gomez-maximo-responsable-de-turespana\/","title":{"rendered":"El Consejo de Ministros nombra al canario H\u00e9ctor G\u00f3mez m\u00e1ximo responsable de Turespa\u00f1a"},"content":{"rendered":"<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">El Consejo de Ministros ha nombrado al canario H\u00e9ctor G\u00f3mez nuevo director de Turespa\u00f1a. El hasta ahora diputado tinerfe\u00f1o se incorpora al Ministerio de Industria, Comercio y Turismo para desarrollar una labor que repercutir\u00e1 muy especialmente en las islas por el peso del sector en la econom\u00eda canaria.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">El secretario general del PSOE Canarias, \u00c1ngel V\u00edctor Torres, le desea a G\u00f3mez todo el acierto en su nueva responsabilidad y conf\u00eda en el excelente trabajo que llevar\u00e1 a cabo por su amplia experiencia en el sector, por su demostrada capacidad de gesti\u00f3n p\u00fablica, por su conocimiento en la materia y por su tes\u00f3n.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Asimismo, valora la confianza depositada por el presidente del Gobierno de Espa\u00f1a, Pedro S\u00e1nchez, en G\u00f3mez y en los socialistas canarios, y asegura que el compromiso del nuevo director de Turespa\u00f1a supone toda una garant\u00eda para el sector en el archipi\u00e9lago.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">\u201cEste nombramiento resulta muy importante para Canarias por lo que supone, en materia econ\u00f3mica y tur\u00edstica, colocar a la cabeza de todo el Estado a un representante socialista canario para que dirija un organismo de esta magnitud\u201d, afirma.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\"><b>TURESPA\u00d1A<\/b><\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Turespa\u00f1a es un organismo aut\u00f3nomo de la Administraci\u00f3n General del Estado encargado de la promoci\u00f3n en el exterior de Espa\u00f1a como destino tur\u00edstico. Cuenta con una red de 33 Consejer\u00edas de Turismo en el exterior que act\u00faan tanto como c\u00e9lulas de conocimiento y marketing como de plataformas de negocio para el sector. Su papel en el exterior es esencial para la ejecuci\u00f3n de la estrategia de la promoci\u00f3n tur\u00edstica internacional. Al frente de estas oficinas se encuentran sus directores, que ostentan el rango de \u00a0onsejero de Embajada.\u00a0<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Turespa\u00f1a despliega su actividad en el exterior a trav\u00e9s de esta red de consejer\u00edas de turismo, que suponen un activo estrat\u00e9gico del sector tur\u00edstico espa\u00f1ol, por su funci\u00f3n de interfaz con el sector profesional emisor.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Se organizan funcionalmente en ocho \u00e1reas geogr\u00e1ficas, coincidentes, en buena medida, con distintas tipolog\u00edas de mercados: Norteam\u00e9rica, Iberoam\u00e9rica, Europa del Norte, Europa Central Europa del Sur, Mediterr\u00e1neo y Oriente Medio, Europa del Este Asia-Pac\u00edfico (Zona A), Asia-Pac\u00edfico (Zona B). Estas consejer\u00edas de turismo operan en 47 mercados tur\u00edsticos emisores, de acuerdo con su respectivo plan operativo anual, en el que se incluyen las actividades a realizar en colaboraci\u00f3n con las comunidades aut\u00f3nomas y otras entidades p\u00fablicas de promoci\u00f3n.<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Las consejer\u00edas de turismo prestan apoyo al sector tur\u00edstico espa\u00f1ol, elaborando informes y estudios de mercado y desplegando una amplia actividad de marketing, tanto como B2B (presentaciones, workshops, formaci\u00f3n de agentes, viajes de familiarizaci\u00f3n, ferias\u2026) como B2C (campa\u00f1as publicitarias, gesti\u00f3n de redes sociales, street marketing\u2026).\u00a0<\/span><\/span><\/p>\n<p class=\"m_-527690288748138853p2\"><span class=\"m_-527690288748138853s1\"><span style=\"font-size: medium;\">Desarrollan igualmente una destacada labor de comunicaci\u00f3n y relaciones p\u00fablicas, que refuerza el posicionamiento de nuestra marca tur\u00edstica y genera un importante retorno.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Consejo de Ministros ha nombrado al canario H\u00e9ctor G\u00f3mez nuevo director de Turespa\u00f1a. El hasta ahora diputado tinerfe\u00f1o se incorpora al Ministerio de Industria, Comercio y Turismo para desarrollar una labor que repercutir\u00e1 muy especialmente en las islas por el peso del sector en la econom\u00eda canaria. El secretario general del PSOE Canarias, \u00c1ngel [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5177,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-5174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politica"],"featured_image_src":"https:\/\/psoecanarias.com\/web\/wp-content\/uploads\/2018\/06\/hector-gomez-psoe-01.jpg","author_info":{"display_name":"PSOE Canarias","author_link":"https:\/\/psoecanarias.com\/web\/author\/admin\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Consejo de Ministros nombra al canario H\u00e9ctor G\u00f3mez m\u00e1ximo responsable de Turespa\u00f1a | PSOE Canarias<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/psoecanarias.com\/web\/el-consejo-de-ministros-nombra-al-canario-hector-gomez-maximo-responsable-de-turespana\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Consejo de Ministros nombra al canario H\u00e9ctor G\u00f3mez m\u00e1ximo responsable de Turespa\u00f1a | PSOE Canarias\" \/>\n<meta property=\"og:description\" content=\"El Consejo de Ministros ha nombrado al canario H\u00e9ctor G\u00f3mez nuevo director de Turespa\u00f1a. El hasta ahora diputado tinerfe\u00f1o se incorpora al Ministerio de Industria, Comercio y Turismo para desarrollar una labor que repercutir\u00e1 muy especialmente en las islas por el peso del sector en la econom\u00eda canaria. 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